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JENNIE in the official Less than a Lover music video
RaeRae Reacts · JENNIE · BLACKPINK

Less than a Lover

JENNIE gave me a gorgeous little summer movie about two people making terrible emotional decisions in beautiful lighting. I respect the vision. I also wanted one more verse.

ArtistJENNIE
SongLess than a Lover
SoundSoft alternative pop
RaeRae verdictGorgeous, complicated, unfinished
Bottom line: The song gives us the soft part of a relationship, refuses the obligations, and leaves before the bill arrives. The video knows that is both romantic and ridiculous.

Artist: JENNIE

Released: July 24, 2026

Label: ODDATELIER / Columbia Records

Video: Story by JENNIE; directed by Choeey; filmed in Girona, Spain; featuring Nah Kai

Sound: soft alternative pop, lo-fi guitar, vintage keys, and absolutely no interest in giving me the big ending I asked for

What changed every time I replayed it

First listen: Pretty. Suspiciously pretty. I kept waiting for the song to open another door, give me another verse, or do anything dramatic. Then it ended and left me checking the progress bar like a betrayed accountant.

Second listen: JENNIE’s restraint starts doing the emotional work. She sings close, light, and cautious. The voice says, “This is fine,” while the tiny doubts underneath already know it is not fine.

Third listen: The almost-kiss changes the whole story. She wants intimacy until intimacy becomes real enough to make a claim. Then she pulls the emergency brake and calls the unfinished relationship a feature.

Fourth listen: The song remains incomplete, but the incompleteness becomes annoyingly replayable. I still want a bridge or final turn. I also keep humming the hook after complaining. My brain has chosen disloyalty.

RaeRae Reacts

Okay. First listen? Pretty. Very pretty. Maybe too pretty, because I spent most of the song waiting for it to turn into something bigger and then it ended. I actually checked the time bar like, excuse me, are we done? That is my main problem with “Less than a Lover.” The mood arrives. The hook arrives. JENNIE sounds lovely. Then the song circles that same feeling a few times and slips out the side door before anybody can ask for another verse, a bridge, a vocal switch, a mild emotional breakdown, anything. I do not need every song to explode. I am not asking her to start screaming on a cliff. I just needed the music to move somewhere after it got me comfortable.

And yes, I know the shortness matches the whole point. This is not a full relationship. It is not even trying to be one. The song gives us the nice part, refuses the rest, and leaves before the bill comes. Cute. I see what happened there. I am still allowed to be annoyed. A concept being intentional does not automatically make the listening experience satisfying, and I think people sometimes get so excited about explaining why a song is brief or repetitive that they forget to say whether it actually feels finished. To me, it does not. It feels like a very good beginning that decided being mysterious was easier than becoming a whole song.

What saves it is JENNIE. She does not oversing it or try to force a grand confession into a song that clearly does not want one. Her voice stays light, close, and a little cautious. It sounds like somebody saying, “No, really, this is fine,” while already knowing it may not be fine. That tiny bit of doubt is where I started caring. If she sang it like a confidence anthem, I would have rolled my eyes. The words are too messy for that. You cannot invite somebody into your life, enjoy all the soft couple things, and then act shocked when feelings show up with luggage. JENNIE lets enough uncertainty into her voice that the song does not sound smug about it.

The guitar and old-keyboard sound help. Nothing is shiny or aggressive. It feels sun-warmed and slightly faded, like a photo you forgot was in your phone until winter. That is probably why the song is already more addictive than I want to admit. It does not demand attention. It just sits there being pleasant, and then the hook crawls back into my head when I am doing something else. Annoying. I listened again while writing this and caught myself humming it after complaining that it needed more music. So there is that.

Do I love it? No. Am I going to play it again? Apparently, because my own brain has betrayed me.

The relationship is a bad idea. That is why it works.

I do not hear this as a confused “what are we?” song. She knows what she wants. She wants the warmth, the flirting, the private jokes, the physical closeness, the beautiful days, and the person looking at her like she is the only woman in Spain. She just does not want the part where the relationship starts expecting things from her. That is not confusion. That is somebody trying to build a custom package out of another human being’s feelings.

Which is messy. Also honest. People do this all the time and then hide behind the lack of a label as if nobody can get hurt without an official title. Please. Your heart does not care what you named the group chat. You can call it casual, temporary, summer fun, “we are just seeing where it goes,” or whatever other foolishness people say when they want boyfriend benefits with plausible deniability. If you are making memories, building habits, and reaching for the same person every day, something is happening. The paperwork is not the relationship.

The song knows she is making a mess. It also refuses to turn her into some cold villain. She likes him. That is obvious. The problem is that liking him creates a future she does not want to promise. Maybe she values her freedom more. Maybe she does not trust the feeling. Maybe she knows this only works because it has an ending. Maybe she just wants what she wants and does not have a prettier reason. People are allowed to be selfish without becoming monsters. The other person is also allowed to decide the offer is trash.

That is the part I wish the song itself dug into more. What does he want? Does he know the rules? Did they agree to this, or did she decide for both of them and put it in a catchy chorus? The video gives him enough presence for me to wonder and nowhere near enough information to answer. I do not need his diary. One crack in the fantasy still would have made the story hit harder. Let him hesitate. Let him look disappointed before she pulls away. Give me one moment where the cost belongs to somebody besides the person controlling the story.

Now, the video? The video understood the assignment.

The video opens like JENNIE is pitching us a movie. There is a girl. There is a boy. There is a summer. There are rules. Immediately, I knew she was going to try to control the story, because why simply have feelings when you can put them in a screenplay and pretend they belong to a character? That little film-within-a-film idea gives the whole thing more bite. Every beautiful moment can be dismissed as a scene. Every look can be acting. Every touch can be blocking. Very convenient for a woman singing about wanting intimacy without the consequences.

Then Girona starts doing the most. Old stone, narrow streets, water, driving with the top down, coffee, all that warm European light. The location is shamelessly romantic. Nobody goes through all of that on camera and expects me to believe the relationship is casual. You put two attractive people in a beautiful city during summer and let them stare at each other for several minutes; I am going to start planning their imaginary wedding. That is between me and God.

Nah Kai barely gets anything to say. That works here. His job is mostly to be present, comfortable, and just hopeful enough that the almost-kiss hurts. The chemistry works because they look like they have slipped into a routine without noticing it. It is not all dramatic staring. They move around each other like people who have already spent enough time together to stop performing every second. That makes the ending worse, because the closeness does not look theoretical anymore. She can keep calling it less than love. Their bodies have clearly missed the memo.

And then she pulls away. Of course she does. The kiss would ruin the arrangement by making it feel too real, too complete, too much like the ending of the romance movie she keeps insisting they are not in. So she stops it. I yelled at my screen, but I was not surprised. That is the first decision in the video that feels more important than the scenery. Until then, she has been enjoying the fantasy. Pulling away is where she proves she is serious about the boundary, even when she hates it too.

The “to be continued” ending is rude. I mean that as a compliment and a complaint. It gives JENNIE an escape hatch, leaves the audience making theories, and guarantees people will replay the video looking for clues. It also means the video gets to avoid answering the question it created. Are these two actually falling for each other, or is she writing a prettier version of a relationship she already plans to leave? I do not know. JENNIE does not know. The editor knows and is laughing at us.

Easter Eggs & Surprises

This is the section where I start poking at the details, because the video is doing more than putting JENNIE in cute outfits and letting Spain carry the background.

  • The screenplay is her shield. If she writes the scene first, she can pretend she controls what it means. The problem is that the chemistry keeps looking less scripted as the video continues.
  • Girona is perfect for a temporary romance. It is gorgeous, unfamiliar, and separate from regular life. Vacation logic makes bad decisions feel harmless because everybody knows there is a departure date.
  • The camera gives them an excuse. They can act like a couple and blame the movie. That works until the almost-kiss, when the performance asks for something real.
  • She stops the kiss, not him. The boundary belongs to her. So does the responsibility for what happens after.
  • “To be continued” is not closure. It is bait. Loving, stylish, calculated bait. I clicked replay anyway, so congratulations to everyone involved.

My favorite little surprise is how the video changes the song without changing a word. On audio alone, “Less than a Lover” can float by as a soft situationship track. With the video, it becomes a story about somebody trying to direct her own feelings and discovering that feelings are terrible employees. They ignore the script. They miss their marks. They start improvising. Then she has to call cut before the scene gets away from her.

The personal freedom and relational-cost lens

This relationship is a tiny argument between individual freedom and interpersonal responsibility. JENNIE’s narrator wants to control the label, distance, and emotional temperature. That freedom is real. So is the other person’s capacity to build expectations from repeated intimacy.

Modern dating language often pretends that avoiding a title prevents harm. It does not. Habits create relationships before vocabulary catches up. If two people build private rituals, physical closeness, and emotional dependence, “casual” cannot erase the consequences.

RaeRae lens: A Confucian perspective asks what obligations arise from the relationship we actually perform, not only the title we announce. A Buddhist perspective notices how attachment and avoidance feed each other. She wants the pleasure of closeness and the protection of distance, then suffers when reality refuses to stay divided that neatly.

The celebrity lens adds tension. JENNIE lives inside a global image economy that turns intimacy into speculation and ordinary contact into evidence. Wanting a connection below the threshold of public ownership makes sense. The video protects that desire with soft light and private gestures, but it also shows why the arrangement cannot remain emotionally weightless.

Girona becomes more than a pretty location. A summer trip creates temporary rules. People act as if the city, weather, and deadline can contain whatever happens. The return home is the bill. That is why the video feels nostalgic before the relationship has technically ended.

Credits I actually wanted to know

JENNIE did not just show up, look gorgeous, and go home. She participated in writing and composing the song, and the video story is credited to her. Choeey directed the video. It was filmed in Girona, Spain, with model and actor Nah Kai playing the man trapped inside this beautiful nonsense. The release comes after Ruby, and it feels like a smaller, softer side road instead of another giant “look at me” solo statement.

I am not posting the full lyrics here. I also do not need to paste every line to tell you what they are doing. The song keeps returning to the same request: come closer, but not too close. Be important, but do not ask what that makes us. Give me the feeling. Please keep the consequences in your carry-on.

Full recording ledger: JENNIE is credited as main artist, vocalist, composer, and lyricist. Tyler Spry is credited for background vocal, bass, guitar, percussion, programming, synthesizer, Wurlitzer, composition, lyrics, production, and recording engineering. Bibi Bourelly contributed background vocal, composition, and lyrics. Loren Ferard played guitar. Cashmere Cat is credited for programming and production. Jelli contributed background vocal, composition, lyrics, vocal engineering, and vocal production. Joe Henderson played keyboards and assisted recording. Magnus August Høiberg and Deborah Jung are credited for composition and lyrics. Paniz Farokhnia handled recording, Serban Ghenea mixed with Bryce Bordone assisting, and Dale Becker mastered with Katie Harvey assisting.

The visual-credit language is not perfectly consistent across official and press material. JENNIE originated and co-developed the story and participated in direction. Billboard Philippines identifies Choeey as director. That supports collaborative visual authorship, not a claim that JENNIE was the sole director. The current authoritative pass did not recover a complete official production-company or crew roll, so additional film roles remain unassigned.

The July 24 single and official music video form one canonical song family. Earlier festival performances are part of the release history, not a different source date. Official audio, visualizer, and later live performances should fold into this review unless a future item contains genuinely distinct editorial material.

Final take

“Less than a Lover” is not one of my favorite JENNIE songs. I want more from the writing, more movement in the production, and at least one section that makes the track feel finished instead of tastefully abandoned. The video is stronger than the song and adds most of the emotional mess I wanted the lyrics to explore.

But I am not dismissing it either. JENNIE sounds good, the hook sticks, the guitar is warm, and the whole thing has that dangerous quality where a song you called “a little undercooked” somehow ends up on your playlist. It is pretty. It is frustrating. It knows exactly how much it is withholding. Fine. I will listen again. I will complain again too.

Sources: Qobuz full credits · Melon Korean licensed record · Spotify release record · Yonhap · Billboard Philippines · SBS News · Sony Music Japan

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